Insights

Insights on what I'm learning, what I'm building and what works.

This is where I write down what I test, what I build and what holds up. No theory I have not tried, and no advice I would not follow myself.

Topics

Five subjects I write about, from one desk.

  1. SEO and AI discoverability

    How people and AI assistants find a business now, and what that asks of the people who run it.

  2. Business growth and digital strategy

    Turning visibility into customers, and customers into a business that can serve them.

  3. Technology and software products

    What it takes to turn an everyday operating problem into a working product.

  4. Creative entrepreneurship and operations

    Pricing, staffing, workflows and delivery inside a creative business.

  5. Leadership lessons from hands-on work

    Decisions, trade-offs and what they taught me, written down while they are fresh.

Articles

Articles: nothing published yet.

The first articles are being written. I would rather publish a few useful pieces than fill this page.

Until then, these are the best places to see how I think:

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If there is a subject you want me to write about, tell me. Real questions make better articles.

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